Blog

Isn’t it Ironic?

                                  I’m not talking about the Alanis Morissette song here. Ironic rebound is a process that was first described by Wegner(1) and refers to the effect of trying to supress a thought process. In other words, if you try not to think about something...

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Instant Gratification

We live in a world where immediate gratification is the default setting. We want everything now and are not prepared to wait. In fact this drive for instant gratification is evolutionary and a survival mechanism. When there was an opportunity for food our ancestors had to grab it. We now live in a world where there are no food shortages...

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The Art of Communication

In this modern online world that everyone has been thrust into it has never been more important to understand your client’s behaviour. What is more it is crucial to understand how they can change this behaviour? You have to understand that what has brought them to this point (thinking about engaging a trainer) will be a series of lifestyle factors....

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Approaching Prospective Clients

It is sometimes an issue for trainers when thinking about how they might approach gym members and then get talking to them. The aim being to perhaps encourage them to take up your PT services. The first thing to bear in mind is, just be thinking “engagement”. If they are exercising perhaps just compliment them on the way they were...

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The Obesity Crisis – A Huge Opportunity

                                With all the talk about the links between obesity and your risk factors if you contract covid-19, it appears the government are going to have to take action to address this issue in the UK. The irony is that all the government talk is...

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Ironically, you might be undermining your own efforts!!

You will hear a lot of fitpros talk about will power and focus and yet ironically this may actually undermine their clients attempts to change. When we tell people to focus on one aspect of behaviour and put thoughts of others out of their mind it ironically has the reverse effect. Wegner (1) coined the term, “ironic rebound”. His theory...

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The COM-B System for Client Retention

          A Review of behaviour change strategies (1) found that there may be as many as 93 items that would allow for active ingredients of behaviour change interventions to be systematically described. It is certainly beyond the scope of this article to investigate all of those but there are some useful lessons to be learnt within...

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I will, I won’t, I want – which is it?

When trying to achieve a lifestyle behaviour change every client will be faced with challenges. You will often here people say “I have tried this, but I lacked the willpower. A leading researcher in the field of willpower is Roy Baumeister. Baumeister and other experts liken willpower to a muscle that can get fatigued from overuse (2). If you are...

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The Importance of Self-efficacy

Self-efficacy considers an individual's belief in their capacity to follow through with behaviours that are required to produce specific performance achievements1. As FitPros we are generally trying to help clients achieve some measure of behaviour change. This may be a dietary change, an exercise/activity change or any combination of these two or others. Building a client’s level of self-efficacy is...

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