Psychometric testing can be used to test many aspects of the human psyche. Psychometric tests are not a new phenomenon; they have been in use since the early 20th century. They were originally used in educational psychology. The first ‘intelligence test’ was introduced by Alfred Binet in 1905. In my research I used them to test for a client’s readiness to lose weight.
In the first part of the research over 60 UK personal trainers were recruited who had just taken on a client wanting to lose weight and get in shape. I psychologically tested the clients and left the trainers to train their clients how they wished. At the end of twelve (12) weeks I went directly back to these clients and retested them. At this point some clients had stopped using a trainer and some had not lost very much weight. What was interesting was that from the initial data I could predict which clients these would be.
For the second part of the research all trainers tested their new clients but this time they were only allowed to train them if they met an initial score threshold on the psychometric tests. This time around the trainers achieved an 86% success rate with their clients. I have since repeated this research in New Zealand with both Maori and South Pacific islanders and achieved a very similar result (86% success). Clearly this type of screening improves the outcome for the client.
The tests themselves assess which stage of change a client is in for weight loss (Stages of Change Model – Prochaska and DiClemente). Decisional Balance (Janis and Mann) and weight loss efficacy (Bandura). Not only will they predict likely client outcomes they can also be used to assess client progress. This is invaluable in terms of improving client retention and assessing how good a job you are doing with the client. It will give you an early heads-up f things are starting to move in the wrong direction.
If you like to include psychometric testing as part of your PT/coaching business then please contact me directly using the form at the bottom of the page. Please give me an idea of the type of service you would be looking for and we can discuss your requirements further. In the meantime, take a look at this page to get a feel for the type of service you could offer clients:
This can be achieved for as little as £3 a client.